In 2020, when New Zealand design brand Noho released its first chair, the Noho Move, it was after months of exhaustive research into the way we sit at home – and in particular, around the table.

Noho is the sister brand to Formway, a design studio that has made countless ergonomic chairs for international brands around the world: its research revealed the various ways in which we use the humble table – from eating to socialising, homework to working from home. Most revealingly, it showed that even in a highly digital age, the humble table still holds a central place in our homes.

Four years on, and following the highly celebrated release of Lightly, a stackable lightweight chair which won multiple design awards last year, Noho has released Dine, its own table around which we might build up a lifetime of memories.

It’s elegantly neutral: it comes in four combinations featuring either an Ash or laminate top with nicely rounded corners, and a white or black base. “The dining space is such a rich, charismatic space,” says Formway’s lead designer Fabian Haarbeck, “so the product needed to enhance the moments shared with family and friends.”

Noho’s designs are informed by a twin desire to honour both the user and the environment: its products are informed by hours of research and prototyping, followed by user research. But they also feature innovative use of low-carbon and often recycled materials. Noho Move is made from post-consumer plastic and recycled fishing nets; Lightly uses a carbon-sequestering bio-plastic.

Dine, meanwhile, is made in New Zealand using 82 percent renewable energy, and constructed from FSC-certified timber and a recycled aluminium frame. Though its big move is in its flat-packing, which massively reduces the amount of carbon required to get it to market. It goes very nicely with Noho chairs – or with your own. “We set out to design a timeless piece of furniture,” says Haarbeck, “using quality craftsmanship paired with modern industrial processes.”

Dine by Noho
noho.co